Chai Pa Pa (Hero Chan) imported mameshiba into Hong Kong since 2013 and this is the first kennel in Hong Kong which introduced mameshiba. The supervisor of the kennel, Mr. Chan breeds mameshiba as well and he always goes to Japan looking for the highest quality Japanese dogs. In 2017, the first mameshiba café developed in Japan, this café gain the prize of popularity in Japan and increasing to 8 branches in 1 years’ time. After detailed study and consultation, Mr. Chan was planning to establish a mameshiba café in Hong Kong. He learnt part of the operation of the café in Japan as a reference; finally he found the appropriate location in Causeway Bay to start up the café in January. The idea of the mameshiba café is “sharing of pets”, it allows customers to appreciate and touch shiba and mameshiba as well. According to statistics, only one of tenth families can have the ability to own their pets. By visiting the café, those don’t have the chance to own a dog can have the chance to experience how to pet a dog. It is found that most of the cat’s owner would do some data collection before they own a cat, while seldom of them will do data collection before they own a dog. Therefore, part of the dog owners didn’t know how to differentiate on the dog quality. Mr. Chan hoped that through this café, customers can have the chance to have a more in-depth realization on shiba and mameshiba, how to take care of them, hence the chance of impulse buying leading to abandon can be prevented. Therefore, mameshiba café is a suitable place for the family to visit, let all family members have the chance to pet a dog, can let them have the chance to discuss on caring the issues. Mr. Chan emphasized that the idea of”understanding prior to buy “is very important and this is what most of the people in Hong Kong are lacking in. Many people being trapped by puppy mill because of lacking in this knowledge. Mr. Chan is running a specialist shop in Japanese dogs, he always met with those impulse dog owners, they are lacking in the knowledge of the breed and don’t understand the health issues of certain kind of breeds, so that is why Mr. Chan got the idea of this reflection.